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Digital Envoy™, the Leader in Geo-Targeting and Intelligent Routing, Announces New Vice President of Sales
Company Names Pete Muller as Vice President of Sales


Atlanta, GA - October 2, 2001 - Global Internet infrastructure provider, Digital Envoy, today announced that Pete Muller, former Vice President of Corporate Sales at Engage (NASDAQ: ENGA) and Flycast Communications, has joined the company as Vice President of Sales. Pete has previously held executive and sales management positions at CMP Media, Ziff-Davis, and Lotus Development Corporation. Digital Envoy recently secured $10.5 million in financing from a syndicate of investors including AOL Time Warner, Siemens Venture Capital, Frontier Capital, Cordova Ventures, CrossBow Ventures and H&Q Asia Pacific.

Digital Envoy's first line of products is a robust Web-mapping technology called NetAcuity™ that can determine the geographic location and connection speed of any machine on the Internet. NetAcuity correlates user location and Internet connection speed data with over 99 percent accuracy at the country level, enabling global web sites to instantly present their visitors with targeted, more relevant content. Digital Envoy's next generation Emissary™ product will utilize the company's patent-pending RealPath™ technology, allowing enterprises to optimize network performance by routing users via a real-time, quickest-path analysis. Digital Envoy's customers include many Global 2000 and leading technology companies such as Cable & Wireless, iBeam Broadcasting, AOL Time Warner, Digital River, Network Associates, 24/7 Media,, RioPort and CinemaNow. In addition, the company has a global technology partnership with Siemens AG.

"In a geographically diverse medium like the Internet, it is vitally important for large enterprises to instantly welcome visitors with localized web content reflecting the visitor's native language, currency, customs and preferences," said Muller. "Digital Envoy is the clear leader in geo-targeting and my background in corporate sales will help bring NetAcuity to Fortune 500/Global 2000 companies, allowing those enterprises to increase their online sales and obtain a superior ROI by offering geo-targeted products and content in real-time."

"Pete's addition to our team will enable Digital Envoy to reach new markets and help more enterprises experience the benefits of geo-targeting on their web sites," said Dave Keller, Chief Executive Officer and President of Digital Envoy. "We're very excited to have someone with Pete's strong reputation and demonstrated ability join our team."

About Digital Envoy

Digital Envoy is a global Internet infrastructure company focused on providing geo-targeting, connection speed tailoring and personalization solutions to Web content providers to allow their users more customized and relevant experiences, while maintaining user privacy. Digital Envoy is headquartered in Atlanta, Georgia and has an office in San Francisco, California. For more information, visit